Organisational design for international business, Strategies for analysing and entering foreign market, International marketing, Financial management and accounting, Human resource management and labour relations
Corporate creator
Wawasan Open University
Subject
International business enterprises
Description
This course guide develops understanding in some aspects of international business management such as : the role of global economics in the development of nations; the impact of trade barriers on economic development and how to access international development finance; the criteria that must be met before a business is ready for international expansions, the skills and processes that are needed to manage across cultural boundaries, particularly in the areas of communications, finance, ethics and marketing, and the process for achieving the correct balance between home market activities and international expansion activities.